Most of the job search process may now be done online. This makes things easier, but it also made competition tougher. With the sheer volume of applications that employers get online, it pays to be smart in your job search using the internet in order to stand out. Here are a few suggestions to help you make the best of online tools.
Make a complete profile
The first thing to prepare is your online profile. Sites like LinkedIn is specially designed for professional networking. Make sure that your work experience, education, memberships to professional organizations and other relevant data can be seen by recruiters and HR people. Use buzz words and jargon in your field so that it can be “searchable”. Update it accordingly if you have new achievements. Link it to your website if you have one – this is a creative way of showcasing your abilities and telling employers that you are technologically savvy.
Periodically check your online presence by doing some searches on yourself using Google. This is how prospective employers will see you. And don’t forget about your email address – email@example.com may not go over well in the professional world.
Explore social networking sites
Social media can be your best friend when you are looking for a job. They can provide important information on companies, even industry trends and statistics that will help you in your search. Sites like Facebook and Twitter are good venues to “sell” yourself and build your network. They are also work search tools because companies/employers, friends and acquaintances post job opportunities on these sites. You can maximize your membership by joining professional groups (or “following” them) and participating in discussions. It will also be helpful to check out blogs, mini-blogs, and forums to stay updated about industry trends. You can even show your expertise in your field and impress employers through thoughtful posts.
Go only on trusted websites or directly to the source
You can make a list of companies you wish to work for and directly check out their websites for job openings (research on the companies too, while you’re at it). Many of them allow you to apply and send your resume directly. The Manitoba’s Top Employers site is a good reference for companies that are highly regarded in the province; it also has a job search section.
You can always go to Indeed, Workopolis, Monster, and other popular job search websites. Just be wary about posts that may be scams. These usually require you to send money or sound too good to be true (offering you tons of money for little effort or for little or no skills). Posts from companies that do not have websites nor hava physical presence (they do not exist in “brick and mortar”) are especially worrisome.
Observe proper netiquette
Represent yourself in the best possible light. Stay true to yourself but keep in mind that you are speaking in public (so your boss, prospective employers, and even your mom, will see your posts). Make sure that the image you portray online is aligned with your professional image, so always think about your words and images before you hit send. Read the article Tips to maximize your online presence to create a solid online persona.
The following video from docstoc TV will provides tips on the proper netiquette to observe for writing e-mails:
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